Campagne Email

Confronto email: SendGrid vs Mailgun

This comparison is primarily about operational ownership: whether the team wants a broad sending API or a transactional system with a narrower, more opinionated workflow.

Choose SendGrid when you need a broad API and template ecosystem around several message types. Choose Mailgun when engineering owns sending, validation, and delivery operations.

SendGridMailgun
Prezzo$20/mo$35/mo
Ideale perHigh-volume senders needing proven infrastructureDeveloper-heavy teams needing flexibility

What changes in the operating model?

QuestionSendGridMailgun
Transactional ownershipStrong API breadth; the team defines more of the operating modelClear transactional orientation and stream separation
Best first testSend a password reset and an onboarding message through separate categoriesTrace a transactional message through delivery and suppression events
Main riskA flexible stack becomes a collection of undocumented conventionsThe team expects marketing automation that is outside the core product

SendGrid

SendGrid has been powering email infrastructure for over a decade, delivering billions of emails monthly for companies ranging from startups to Fortune 500. Now part of the Twilio ecosystem, SendGrid offers both transactional and marketing email capabilities with the kind of proven reliability that only comes from years of operating at massive scale. If you need email infrastructure that will not fold under pressure, SendGrid has the track record.

Mailgun

Mailgun has been a stalwart in the email infrastructure space for over a decade, and for good reason. When you need raw power and flexibility in email delivery, Mailgun delivers an API that can handle virtually any use case you throw at it. From simple transactional receipts to complex multi-tenant email systems, Mailgun's infrastructure has proven itself at scale with companies like Lyft and Shopify.

Verdict

Choose SendGrid when you need a broad API and template ecosystem around several message types. Choose Mailgun when engineering owns sending, validation, and delivery operations.

For a fair test, use the same event volume and message classes for two weeks, then compare delivery failures, suppression handling, engineering effort, and downstream product outcomes. A provider’s send rate alone is not evidence that it is the better lifecycle platform.